DIGITAL ADVERTISING PILOT

I worked with the marketing team at Silver Star Brands to develop pilot digital display creative across its brand portfolio, including Miles Kimball, Native Remedies, and Pet Alive. The project focused on animated online ads for select products, using a more benefits-driven message paired with unexpected visuals and subtle humor—designed to stand out in a crowded digital landscape while supporting both catalog and online sales.

✓ Art Direction
✓ Design
✓ Production
✓ Digital Advertising

Native Remedies is a leading brand of natural homeopathic remedies serving over half a million customers worldwide. This gallery features four targeted ad campaigns—VertiFree, MucusClear, BrightSpark, and PureCalm—each designed to address specific health needs through focused, audience-driven creative.

Allergy Itch Ease
PetAlive

Pet Alive is a companion brand to Native Remedies, offering natural wellness solutions for pets of all kinds. Allergy Itch Ease is homeopathic remedy for pet skin allergy symptoms, to stop scratching and calming them. The ad developed to promote this product focuses on a pet that has an itch, it can’t seem to scratch.

Miles Kimball

Miles Kimball is a direct-to-consumer brand known for personalized gifts and clever, problem-solving products, evolving from a legacy catalog retailer into a strong e-commerce business. This ad was developed to highlight the ease of setup and convenience of a Christmas tree, testing how streamlined functionality could influence seasonal purchase decisions.